I’m often asked, “what is your inspiration?”, to which my first thought is, “where to begin…?”
Designing is a lot like sailing. It takes patience, foresight, and agility. When the wind kicks in and the sails are perfectly full, the thrill of heeling is well worth the wait. That is, until the wind shifts.
It seems as though the wind shifts constantly in design. When samples of fabrics and colors that we’ve worked on for months finally arrive in the form of actual garments I pray the wind hasn’t shifted. I hope I still love the colors I chose. Many times, we start all over because things just don’t feel right. That’s when being agile is so important. Turning on a dime is hard. Second guessing myself is hard. Being patient is close to impossible for me.
For every season I start with taking it all in, and I mean everything. From trend services to flea markets, to my favorite galleries and shops, to what everyone is wearing around me. I’m mostly watching women, what they wear, and how they look in their everyday lives. I’ll often ask women what they are wearing and where they found it if it’s something that catches my eye. The more I can absorb the better I am at creating a fresh print, color or shape. Foresight is so important. I love to imagine and anticipate what will happen a year from now that will be exciting for the Habitat woman.
So, I guess my answer is always the same when it comes down to inspiration. There isn’t one thing, theme, or muse. The only constant is our loyal customers, and they are always my source of inspiration. My design choices are always made with her in mind. She is guiding me daily. She is my friend and cheerleader, and I won’t do wrong by her, ever.
I design my collection for real women leading real lives. We all want to look relevant and current, but in our own way, reflecting our own sense of self and style. While I’m guilty of pouring over the latest fashion magazines, I’m often thinking, “Who really wears that?”. I aim to enhance your style, not dictate it.